Farnham's traditional shopping streets are showing strong commercial resilience, with retail vacancy rates well below the national average, although the latest figures reveal a contrasting picture at Brightwells Yard.

New figures from Waverley Borough Council reveal that just 13 of Farnham's 227 retail premises were vacant in September, giving the town a vacancy rate of 6 percent.

That compares with a national High Street vacancy rate of 14.3 percent, according to figures cited in the council's latest Health of High Streets report.

But the picture is dramatically different at Brightwells Yard, where 21 of its 36 retail units remain empty, representing a vacancy rate of 60 percent.

Although that marks an improvement from 68 percent in February, the development continues to struggle to attract businesses.

The figures come as Waverley Borough Council highlights the contribution independent retailers make to Farnham's character, economy and community life.

Interviews with local businesses have identified five qualities that distinguish independent shops from national chains: choice, community, care and customer service, character, and the circular economy.

The campaign argues that independent retailers offer something increasingly difficult to find in larger shopping centres, from unusual products and personal service to longstanding relationships with customers.

Cllr Liz Townsend, Waverley Borough Council's portfolio holder for planning and economic development, has previously encouraged residents to support their local shops.

She said: “Farnham is home to a fantastic range of independent shops and businesses, each bringing something special to the character and vibrancy of our town.

“We're encouraging residents to think about where they shop and, where possible, choose local. From a coffee or lunch to that special gift, every visit and every purchase helps support local businesses, sustain jobs and keep our town centre thriving.”

Unlike national chains, independent businesses can often adapt their stock to local demand, sourcing products requested by customers and offering carefully selected ranges.

They also contribute to the town's identity, with distinctive shopfronts and personal service helping create a shopping experience that cannot easily be replicated elsewhere.

The council's figures suggest Farnham's established shopping streets have remained relatively resilient.

The town's vacancy rate has fallen from 7 percent in September 2025 to 6 percent this year, although it remains above the 4 percent recorded in September 2023.

Elsewhere in Waverley, Haslemere recorded a vacancy rate of 5 percent, with six empty premises among 118 shops.

Wey Hill performed particularly strongly, with just one of its 72 retail premises vacant, giving it a rate of 2 percent.

Godalming matched Farnham's 6 percent vacancy rate, while Cranleigh recorded 7 percent.

Beacon Hill had the highest vacancy rate among the nine established shopping areas surveyed, at 16 percent, although this represented just three empty premises.